Royole partnered with a Prestigious Wine Maker to develop a NEW stunning bottle appearance
Industry: Food & Beverage
Royole technology: Fully Flexible Displays
Our Client is one of the most historic liquor brands in the world, known for its production of baijiu, which is headquartered in China and sells worldwide.
Packaging and labels act as a brand ambassador and play a central role in promoting prestigious products. The passive and outdated traditional methods are static, repetitive and lack engagement with the elite minded consumers.
Utilizing Royole's propreitary fully flexible display technology, Royole partnered to develop the world’s first liquor bottle featuring a fully flexible display.
Embedded into the bottle, Royole's proprietary flexible display technology introduces a new form of interactive brand advertising, labelling and display information, which is customizable and engages with the consumer.
Facing the need to reduce carbon emissions amidst the global climate crisis, it is Royole’s responsibility as the leader in flexible electronics to leverage its proprietary flexible solutions to optimize equipment and production processes to reduce carbon emissions and energy consumption in the flexible electronic industry. Working with upstream and downstream partners in the supply chain to build a green flexible electronics ecosystem, Royole will work together with its partners to promote the advancement of low-carbon flexible solutions. Meanwhile Royole will continue to penetrate the flexible electronic industry, leveraging the unique advantages and wide applicability of flexible electronics in different industries to offer enterprises and customers an even better service and experience while fulfilling the global promise of a low carbon, environmentally friendly world.