Royole partnered with a Prestigious
Wine Maker to develop a NEW stunning
bottle appearance
Industry: Food & Beverage
Royole technology: Fully Flexible Displays
THE CLIENT
Our Client is one of the
most historic liquor
brands in the world,
known for its production
of baijiu, which is
headquartered in China
and sells worldwide.
THE CHALLENGE
Packaging and labels act as a brand ambassador and play a central
role in promoting prestigious products. The passive and outdated
traditional methods are static, repetitive and lack engagement with
the elite minded consumers.
THE SOLUTION
Utilizing Royole's propreitary fully flexible display technology, Royole
partnered to develop the world’s first liquor bottle featuring a fully
flexible display.
THE RESULTS
Embedded into the bottle, Royole's proprietary flexible display
technology introduces a new form of interactive brand advertising,
labelling and display information, which is customizable and engages
with the consumer.
ROYOLE’S CARBON COMMITMENT & GOAL
Facing the need to reduce carbon emissions amidst the global climate crisis, it is Royole’s
responsibility as the leader in flexible electronics to leverage its proprietary flexible solutions to
optimize equipment and production processes to reduce carbon emissions and energy consumption
in the flexible electronic industry. Working with upstream and downstream partners in the supply
chain to build a green flexible electronics ecosystem, Royole will work together with its partners to
promote the advancement of low-carbon flexible solutions. Meanwhile Royole will continue to
penetrate the flexible electronic industry, leveraging the unique advantages and wide applicability of
flexible electronics in different industries to offer enterprises and customers an even better service
and experience while fulfilling the global promise of a low carbon, environmentally friendly world.
